Paramount Opens Tonight (1934)

What a night this must have been! --AF

 The front entrance and tower of the Paramount Ballroom from an architectural journal 中国建筑

The front entrance and tower of the Paramount Ballroom from an architectural journal 中国建筑

 Joe Farren, ballroom dance instructor and manager

Joe Farren, ballroom dance instructor and manager

The Paramount, probably one of the finest ballrooms outside the United States and Europe, will tonight reopen after a closure of several months necessitated by the summer season. The Paramount is out to make a bid for night club supremacy here and is firing its first shot in the battle for patrons by featuring the biggest floorshow on record. No fewer than 15 girls will appear in chorus numbers in addition to an American dancer, Gladys Glenning and an American master of ceremonies, Nick Burrel.

 Ermoll's Orchestra (1920s, Majestic Ballroom)

Ermoll's Orchestra (1920s, Majestic Ballroom)

The chorus girls have been trained and drilled to perfection by Joe Farren, reports the management and night club goers should see plenty of snappy numbers provided by the pretty and talented local girls, the majority of whom are Russians. Serge Ermoll’s well-known orchestra has been engaged to play all dance music. Ermoll’s band is not only an excellent one but is one of the most popular in the Far East. In Tsingtao, where it played at the Tsingtao Café, it was by far the biggest attraction in the summer resort’s night life. Serge Ermoll is a fine leader and his men have played together for a long time thus assuring perfect harmony. (Max Cheichek, China Press, Sept 28 1934)